Inbound Marketing Strategy and Web Development for Increased Registrations
International Olympiad Foundation® (IOF) is a professional organization that offers a wide range of
Olympiad Examinations for students aged from around 5 to 16. The IOF® office is powered by an
outstanding team of academicians & professionals who work co-operatively with government, schools and
other stakeholders in order to promote Olympiads in UAE.
Olympiads’ objective was to generate leads/registrations from the website with an integration of
online payment. BCM designed and constructed an E-commerce website for Olympiads (www.olympiads.org).
increase in
Registrations
40%
Conceptualization
Consumer Journey Mapping
Design Framework
Copywriting
Design Layout
Lead Generation Forms
Front-End Design & Development
Technology: PHP, HTML 5, CSS3, Bootstrap
"BCM was very professional and timely in the execution of our new
e-commerce site. They delivered the project on time and will work to create solutions unique to our
business. Highly recommended!".