The Mattress Store is the only specialty store for sleep products in the GCC region that offers an exciting variety of mattresses from renowned international sleep brands like Englander, Auping, Purecare, and more.
They needed an Ecommerce solution to modernize their business and cater to the digital market for mattresses and rcliners in UAE.
BCM built a customized PHP solution for The Mattress Store, as well as an efficient, modern website that generated exceptional sales for the company.
BCM helped The Mattress Store launch La-Z-Boy recliners and sofas in the UAE with Google Shopping, Search, Display and Video Ads campaigns, Social Media Marketing & Advertising, and Ecommerce Platform management.
BCM designed a product strategy for The Mattress Store and customized an Ecommerce solution for an interactive and easy to navigate website. Users are able to browse through the vast selection of mattresses and other sleep products, read details, and view product images from different angles at their convenience. The search filters help view and select mattresses based on factors like type, firmness, brand, etc.
- Mubashir Iftikhar, CEO of The Mattress Store